HEAD/TYROLIA sponsor Winter Games in Second Life
Since December 12th, 2007, HEAD & TYROLIA have partnered up with Deutsche Post AG for their Winter Games in the online world Second Life. Ski and snowboard gear were specifically designed for the game, with logos and graphics taken from the current HEAD/TYROLIA line of skis, snowboards and helmets.
True to the motto Take up the challenge, virtual athletes must give it their all in order to deliver a postcard behind the finish line as fast and as safely as possible. They have to show off their talents in three different winter disciplines: alpine skiing or snowboarding down the challenging slope in Post Island, a lightning speed bobsleigh course and fearless ski jumping.
The top-20 Avatars (online athletes) will qualify for the grand finale, to be held on the 26th of January, 2008. With head-to-head challenges they will surely go for the gold, since the winner will claim top performing ski equipment from HEAD/TYROLIA, a value of over 1,000 EUROS, including: an iSupershape ski with a Freeflex Pro 14 binding and a Stratum Supershape helmet. Avatars in second and third place will receive 25,000 Linden-dollars (currency in Second Life), and fourth to tenth place will each receive 10,000 Linden-dollars. All Second-Life residents who have reached the age of 18 are eligible to participate.
Partake in the Winter Games at: www.deutschepost.de/secondlife